Big M Account For TV Support

Published: April 29, 2014 03:47 pm EDT

The Meadowlands Racetrack has set up a special account for industry participants and racing fans who have pledged support for the television broadcasts of the 2014 Little Brown Jug and the Meadowlands Pace, which will air on CBS Sports Net.

“Ontario trainer Jack Darling first mentioned the idea of industry support for this project on his Standardbred Canada blog and the response to his challenge has been overwhelming,” said Jeff Gural, chairman of the Meadowlands Racetrack. “We’d like to thank everyone for helping to make this happen. We intend to pursue other avenues to secure sponsorship, both within and outside of the industry, with the idea of being able to televise one of the Breeders Crown nights in addition to the Jug, Hambletonian and the Meadowlands Pace.”

“We realize TV is just part of the equation in the effort to promote and grow our sport,” said Meadowlands CEO and general manager Jason Settlemoir. “This is an opportunity for harness racing to work hand in hand with other companies and organizations to develop a synergy of social media efforts, television, and other strategies to benefit everyone involved and we are looking forward to this joint effort.”

Cheques can be made out to and mailed to:

Meadowlands Racetrack TV Fund
1 Racetrack Drive
East Rutherford, NJ 07073

(Meadowlands)

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