More Ways To Follow The OSS July 10, 2014 As the Ontario Sires Stakes celebrates its 40th anniversary, the organization has announced that it is continuing to develop additional means for fans and participants to follow the achievements of th...
$1-Million Grand Circuit Challenge Announced June 20, 2014 The Harness Racing Social Media Initiative, sponsored by the United States Trotting Association and key partners, have announced a new ‘30 out of 30’ Grand Circuit Challenge, which provides fans the o...
Sydney Seelster Claim Update February 10, 2014 On Sunday, harness racing's social media world exploded with outrage when Sydney Weaver's prized Standardbred Sydney Seelster was claimed at Flamboro Downs.
Social Media Push For TVG FFA Pace November 27, 2013 Saturday’s TVG FFA Pace at the Meadowlands Racetrack that pits the three-year-old Captaintreacherous against a group of world champion older war horses, including Foiled Again and Pet Rock, is sure to...
USTA Launches ‘Social Ambassador’ Program September 25, 2013 As the harness racing industry gears up the recently initiated social media marketing effort designed to lay the foundation for ongoing promotion, the United States Trotting Association, in partnershi...
Social Media Marketing Program Details August 13, 2013 The United States Trotting Association (“USTA”), today announced that it has retained Converseon, the New York based, award-winning social media consultancy, to design and implement a social media mar...
Hambo Social Media Campaign Details July 25, 2013 Officials with the $1.2 million Hambletonian, now in its 88th year, have announced a comprehensive social media marketing effort to raise awareness and engagement around this year’s event, which will ...
Facebook Racing Wagering To Debut July 11, 2013 It has been reported that the option of wagering on horse racing via social media giant Facebook could be rolled out in the coming days.
Fan Club Launches Pinterest Page April 25, 2013 The 'I Love Canadian Harness Racing' Fan club is pleased to announce the launch of its official Pinterest page, a place where users can share and enjoy photos from their favourite harness racing momen...
Social Media A Hot Topic At #RacingCongress March 03, 2013 Globalization, social media, and innovation were the topics du jour during Day 2 of the Harness Racing Congress on Sunday morning (March 3) at the Westin Beach Resort and Spa in Fort Lauderdale, Flori...
Symposium Closes With Hot Topics December 06, 2012 The Global Symposium on Racing & Gaming drew to a close this morning (Thursday, December 6) with panels covering two topics currently at the forefront of the industry --- regulation issues and mea...
Preferred Launches Social Media Pages March 30, 2012 Preferred Equine Marketing has announced that it has now joined the social media blitz