Social Media

Investing In Tech Stressed At Symposium

December 08, 2011

The 38th annual Symposium on Racing & Gaming came to a close Thursday, December 8 wrapping up an innovative week of panels focused on adjusting the current racing business model in order to meet t...

Symposium Focus On Digital Business Apps

November 30, 2011

The University of Arizona’s 38th annual Symposium on Racing & Gaming is shaping up to be the horse racing industry’s first full-scale exploration of digital age business applications

Using Social Media To Fill Classes

August 18, 2011

In an effort to maximize horse entries at both Flamboro Downs and Georgian Downs, racetrack management, in cooperation with the Ontario Harness Horse Association, is implementing the use of social med...

Zoccali Leads Youth Movement

February 09, 2011

In an effort to attract younger fans to the sport of harness racing, Meadowlands TV host and racing analyst Darin Zoccali is inviting everyone under the age of 40 to attend the the Meadowlands on Frid...

British Horseracing Authority To Focus On Social Media, Mobile Marketing

Call it getting with the times, or simply keeping up with technology, but the British horse racing industry is looking to get its product in front of more people's eyeballs via mobile marketing and so...