The newest member of the Trot Blog team, Adrenaline Festival Manager Mark Hetherman, is calling on everyone in the industry to return harness racing to its glory days
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Hetherman has owned harness horses since the mid-80’s when he first met trainer Robert Young. His experience is that of hobby owner much like many others in the harness racing industry. Hetherman has also been a major fan of live racing and has attended the races regularly for over 20 years. His business background has been at the Executive levels in marketing and sales and because of that it is in his blood to observe the racing game with a critical eye towards satisfying the customer.
Recently joining Standardbred Canada as a consultant on a number of new projects to drive handle both live and remote, Hetherman asked for the opportunity to join the Trot Blog team at Standardbred Canada in the position of Festival Manager for Adrenaline.
To read Hetherman's first blog post, click here.
I see trouble brewing! Most
I see trouble brewing!
Most people attending a Famous McCann dog show are ardent animal lovers.Don't believe go check one out!All you hear is laughter and isn't he/she so cute(aweeee).Now sit these same people in front of a horse race where the horses will be whipped for monetary gain and you have a problem.
What is your marketing ploy here?
Horse racing is
Horse racing is GAMBLING.Your customer is a GAMBLER.You people have no idea who your customer is!
This is why the racing industry is the sad sack of the gaming industry.In the land of the blind,the one eyed man is king.
You mention bringing back harness racing to it's glory days!What are you going to do,have lotteries,casino's and any other form of gambling banned?!You were the ONLY GAME in town back then.