SC Launches Bet Canadian Campaign

Published: December 14, 2011 01:45 pm EST

Despite external pressures, and significantly fewer race days, there is a real possibility that wagering on Canadian racing can hit or exceed its 2010 total. Starting today, Standardbred Canada is encouraging the industry and its fans to help make it happen with our 'Bet Canadian' campaign

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According to SC data, the total amount wagered on Canadian harness racing year to date is at $415.5 million, off 0.67 percent (or just under $3 million) from the 2010 total of $418.4 million. From now until the end of the month, SC will offer daily picks and free past performance programs for all Canadian tracks. Our goal is to help stimulate wagering and bolster the handle on the Canadian product.

For the final two weeks of 2011, we're asking horseplayers and fans, when given the choice, to "Bet Canadian."

Visit the Bet Canadian page for daily picks and past performance programs.

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