In North America there are some success stories like Keeneland, Saratoga, and Little Brown Jug Week that have similarities, but what do we do like this in Canada? Other than Old Home Week is there a harness racing festival in this country where the entire community comes out to support and enjoy the game that we all love?
Around the globe, harness racing ‘Festivals’ are being used to introduce our great sport to the masses... and with much success. We’re not talking about the County Fairs of the 20th century, but instead, large celebrations that produce a thrilling atmosphere complete with corporate sponsorships and marquees, hospitality packages, and top-notch racing, meant to introduce and inspire a whole new generation of racegoers.
Melissa Keith takes a look around the globe to find out what we may be missing out on in the May issue of Trot. To read and comment on Keith's column click one of the following links: Something To Celebrate? -- Quelque chose à célébrer?.