After overseeing the $90-million construction project at the Meadowlands Racetrack and a meteoric handle increase, Meadowlands CEO and General Manager Jason Settlemoir has been invited to serve as the keynote speaker at a Swedish Trotting Conference in Gothenburg on Monday, March 10.
The Swedish Trotting Association (STA) has enlisted Settlemoir to inspire its membership to follow the lead of the Meadowlands, which has successfully transformed into a modern, first-class racing facility in the face of unprecedented competition from both racetracks and other forms of gambling.
"The New Meadowlands is a model for the modern racetrack complete with top-notch customer service, advanced technology, and the premier brand of harness racing in the world,” said Settlemoir. “I am honoured to be making this trip to share our success story and strengthening our relationship with members of the Swedish harness racing community."
Settlemoir's presentation will focus on the construction of the new grandstand, customer service, technology, integrity, social media, promotions, and event marketing.
(Meadowlands)