We have just received the survey numbers from Adrenaline and although the rainy weekend hurt overall attendance we are very please to see that we indeed reached our goals of attracting a younger demographic to the racetrack.
Surveys were conducted by Showsmart Inc. In addition we had an overwhelming positive reaction to the festival with 96.46% of people saying they would return to Adrenaline in the future.
On the demographic front we saw the following breakdown.
Unfortunately there are no demographic numbers kept daily at Racetracks but for those of us who have been to a B racetrack recently we know that there is never 40% of people in the 21 to 40 age group.
We were also pleased to draw just over 49% of people from outside the Sarnia area, which tells us that fans will travel to the racetrack if prompted by special events and entertainment.
Until next time join the crusade by taking a new person to the track with you.
What are the numbers, not
What are the numbers, not the percentages.
How do these numbers compare to seasonal Thursdays and Saturdays/
Percentages can be deceiving!
In reply to What are the numbers, not by Marty Adler
Still no response as of this
Still no response as of this date.
Marty Adler
[email protected]